In the previous column, we briefly touched upon the unprecedented increase in copyright protection, as well as the intense efforts being made to protect music copyright.
The National Copyright Administration issued the Notice Ordering Online Music Service Providers to Halt the Distribution of Unlicensed Musical Works in July. From that time to 31 July, 16 online music services that directly provide music content, including QQ, Alibaba and Baidu, reportedly took more than 2.2 million unlicensed musical works offline.
Wang Yadong
润明律师事务所
执行合伙人
Executive Partner
Run Ming Law Office
It is evident that it will be increasingly difficult to use unlicensed musical works without compensation. Eventually it will become the trend for online music services whose primary business is supplying content to secure legitimate licences for copyrights and neighbouring rights. Yet while licensing music may seem a relatively simple affair, in practice several issues require attention.
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Wang Yadong is the executive partner and Lu Lei is a partner of Run Ming Law Office
