A constant refrain of India’s IP lawyers is the need to spread awareness about intellectual property – hardly an easy task when an IP-illiterate population lives side-by-side with opportunistic pirates.
Pravin Anand, managing partner of Anand and Anand, hopes to change that with the launch of Anaryst, a board game that aims to teach its players the basic principles of intellectual property.
Targeted at audiences aged 14 and above, Anaryst is played using a roll-and-move format. The winner of the game is the one who first acquires all the intellectual properties relating to one of four industries – automotive, pharmaceutical, food and beverages and information technology – without going bankrupt.
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